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Northbeam-Measureeverything,scaleeverywhere.(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':newDate().getTime(),event:'gtm.js'});varf=d.getElementsByTName(s)[0],j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src='/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);})(window,document,'script','dataLayer','GTM-PBRB6H6');window.dataLayer=window.dataLayer||[];functiongt(){dataLayer.push(arguments);}gt('js',newDate());gt('config','G-7LDG88K8XZ');/*FixingFontWeightforBrowsers*/body{-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;max-width:100vw;}.swiper-slide.testimonials-slide.swiper-slide-active{opacity:1!important;}.swiper-slide.testimonials-slide{opacity:0!important;}@mediaonlyscreenand(min-width:1900px){ .home-hero{ padding-top:150px!important;padding-bottom:150px!important; }}.swiper-pination-bullet{ width:10px;height:10px;border-radius:100%;cursor:pointer;background-color:#D9D9D9;opacity:0.4;transition:all0.25sease-in-out;}.swiper-pination-bullet:hover{ opacity:1;}.swiper-pination-bullet-active{ opacity:1;transition:all0.25sease-in-out;}.home-hero-stars-deco{ pointer-events:none;}.home-use-cases-overlay-top{ pointer-events:none;}.home-use-cases-overlay-bottom{ pointer-events:none;}/*BorderOnIOSFix*/.home-use-cases-mockup-holder{-webkit-transform:translateZ(0);-webkit-mask-ime:-webkit-radial-gradient(circle,white100%,black100%);}.swiper-slide.use-cases-slide.swiper-slide-visible.swiper-slide-active{ opacity:1!important;}.swiper-button-disabled{ pointer-events:none;opacity:0.4;}.swiper-slide.testimonials-slide.swiper-slide-active>.testimonials-content>.testimonials-quote-deco-1{ opacity:1!important;}.swiper-slide.testimonials-slide.swiper-slide-active>.testimonials-content>.testimonials-quote-deco-2{ opacity:1!important;}.n-link.w--current>.n-link-icon{ opacity:1;}.n-dropdown-item.w--current>.n-dropdown-item-icon{ opacity:1;}@mediaonlyscreenand(min-width:991px){ .n-link:hover>.n-link-icon{ opacity:1; }.n-dropdown-item:hover>.n-dropdown-item-icon{ opacity:1; }}.footer-deco-ime{ pointer-events:none;}.button-primary-outline{ pointer-events:none;}@mediaonlyscreenand(min-width:991px)and(max-width:1300px){ .n-dropdown-items-holder{ flex-direction:column; }}@mediaonlyscreenand(min-width:991px)and(max-width:1450px){ .n-dropdown-list.w--open>.n-dropdown-items-holder{ padding-left:16px;padding-right:16px; }}@mediaonlyscreenand(min-width:991px)and(max-width:1100px){ .brand{ width:170px;height:33px; }}HomeFeaturesPlatformOvervNorthbeamiewUniversalAttributionDashboardsSubscriptionAnalyticsCustomizableOmnichannelReportingLTVReportingIntegrationsMMMPlusResourcesWhyNorthbeamKnowledgeBaseNorthbeamvsTripleWhaleBlogTheMediaBuyerNewsletterPartnersBecomeanencyPartnerExpertDirectoryPricingLoginScheduleademoMeasureeverything.Scaleeverywhere.Northbeamisauniversaladattributionplatformformediabuyers,businessexecutives,andmarketingenciesthatwanttobetterunderstandexactlyhowtheiradspendisperforming-andhowtoscaleit.ScheduleafreedemoStopwastingyourmarketingspend.Northbeam’sAI-poweredplatformcombinessophisticateddatacleansingandstitchingwithcustomattributionmodelstocreatehourly,channel-nosticreports.Theresult:Aclearviewofthemarketingeffortsthatdrivethebiggestimpactforyourbusiness.Full-FunnelOverviewAhigh-levelvisualizationdesignedforquicklyunderstandingtheoverallhealthofyourmarketingfunnel,identifyingconversionl,andmappingoutthecustomerlifecycle.OmnichannelPerformanceDashboardsGranularandcross-platformdatavisualizationsofad,adset,andcampaignperformancedisplaywhat’sdrivingthemostimpactforyourbusinessthroughmetricslikeROAS,Impressions,CAC,andCNorthbeamTR.CohortPerformanceViewsAvisualizationofhowmuchrevenuecustomersaregeneratingthroughouttheirentirelifecycle,andwhichcampaign(s)areretainingthemmosteffectivelysocandoubledownonthoseefforts.FlexibleAccountingViewsTwoaccountingmodesquicklyvisualizerevenue:CashAccountingtorecognizeitthroughthetimeofpurchase,andAccrualAccountingtorecognizeitthrougheachoftheassociatedmarketingtouchpoints.AttributionModelComparisonsAvisualizationofhowyourdataaddsup(onthecampaign,adset,oradlevel)dependingontheattributionmodelusedinordertodecidewhichisthebesttouseforyourbusiness.UniversalAttributioninaction.Northbeamutilizeselementsfrommultipleattributionmodelstoachieveanunparalleledviewofthecustomerjourney.Wecallthisuniversalattribution.Anditenablesourplatformtofittheneedsofanybusiness’somnichannelmarketingefforts.$20BTotalrevenuetrackedacrossNorthbeambrands$5BTotaladspendtrackedacrossNorthbeambrands92%LessunattributedtrafficthanGoogleAnalytics@mediaonlyscreenand(min-width:991px)and(max-width:1250px){ .universal-attribution-stats-div{ font-size:95px; }}Takeyourmarketingstrategytothenextlevel.PerfectyouromnichannelbudgetNorthbeam’suniversalattributionshowsyouthefullcustomerjourneyacrossallchannelsandsolarsystems.ExploreNowScaleallofyourcreativetestsForecasttheROIonyourmarketingcampaignsbeforeyouevenspendadime.ExploreNowZero-lseasonaladbuyingCutwastedadspendwiththehelp
oflaser-accuratedataandstartscalingprofitably.ExploreNowPerfectyouromnichannelbudgetNorthbeam’suniversalattributionshowsyouthefullcustomerjourneyacrossallchannelsandsolarsystems.ExploreNowScaleallofyourcreativetestsForecasttheROIonyourmarketingcampaignsbeforeyouevenspendadime.ExploreNowZero-lseasonaladbuyingCutwastedadspendwiththehelp
oflaser-accuratedataandstartscalingprofitably.ExploreNowIfyoudonx27;theNorthbeam,youjustdonx27;tknowwhathappensbetweenyourspendandtherevenuegenerated.Therex27;satonofvalueinjustseeingwhatx27;sactuallyhappening.ConnorMacDonaldChiefMarketingOfficeratTheRidgeNorthbeamismysinglesourceoftruthandisananalyticstoolthateveryadvancedmarketerneeds.CarlyLondonHeadofGrowthatLivelyNorthbeamisreallyessentialforus...OurbiggestgoalisgrowingnewcustomersandNorthbeamhasbeeninstrumentalinthateffort.DanPingreeCMOatPetMedsAtitscore,Northbeamisadatacompany.WhichiswhyItrusttheirmodelsandattributionoveranyoneelse.IknowwhenIlookattheirdata,Igetanhonestlookatourperformance.Goodorbad.JasonPanzerPresidentHexcladAllBlogsTheMediaBuyerIndexBryanBumgardnerMay1,2023CreativeIterationandOptimizationatVessiThroughTrustworthFirst-PartyMetricsMay22,2023HowJonesRoadBeautyUnlockedViralGrowthbyChoosingtheRightAttributionSolutionMay22,2023Readytogetstarted?DiscoverhowNorthbeamcanelevateyourbusiness.ScheduleafreedemoProductFeaturesWhyNorthbeamKnowledgeBaseNorthbeamvsTripleWhaleNewsletterCompanyAboutCareersContactPartnersPricingBlogLegalGDPRPrivacyPolicyTermsofServiceFollowusFacebookTwitterInstramLinkedIn©2022Northbeam.Allrightsreserved.varprev=1;varcurrent=1;document.getElementById("trigger-1").onclick=function(){current=1;if(current==1&&prev==2){tab1.restart();tab2.reverse();}if(current==1&&prev==3){tab1.restart();tab3.reverse();}if(current==1&&prev==4){tab1.restart();tab4.reverse();}if(current==1&&prev==5){tab1.restart();tab5.reverse();}prev=1;info();};document.getElementById("trigger-2").onclick=function(){current=2;if(current==2&&prev==1){tab2.restart();tab1.reverse();}if(current==2&&prev==3){tab2.restart();tab3.reverse();}if(current==2&&prev==4){tab2.restart();tab4.reverse();}if(current==2&&prev==5){tab2.restart();tab5.reverse();}prev=2;info();};document.getElementById("trigger-3").onclick=function(){current=3;if(current==3&&prev==1){tab3.restart();tab1.reverse();}if(current==3&&prev==2){tab3.restart();tab2.reverse();}if(current==3&&prev==4){tab3.restart();tab4.reverse();}if(current==3&&prev==5){tab3.restart();tab5.reverse();}prev=3;info();};document.getElementById("trigger-4").onclick=function(){current=4;if(current==4&&prev==1){tab4.restart();tab1.reverse();}if(current==4&&prev==2){tab4.restart();tab2.reverse();}if(current==4&&prev==3){tab4.restart();tab3.reverse();}if(current==4&&prev==5){tab4.restart();tab5.reverse();}prev=4;info();};document.getElementById("trigger-5").onclick=function(){current=5;if(current==5&&prev==1){tab5.restart();tab1.reverse();}if(current==5&&prev==2){tab5.restart();tab2.reverse();}if(current==5&&prev==3){tab5.restart();tab3.reverse();}if(current==5&&prev==4){tab5.restart();tab4.reverse();}prev=5;info();};functioninfo(){console.log("Previous:"+prev);console.log("Current:"+prev);}CookieTalkWeusecookiestoenhanceyourbrowsingexperience,analyzesitetrafficandservetailoredadvertisements.Bycontinuingtobrowseorclosingthisbanner,youconsenttoouruseofcookies. 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